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Alfred Wahlforss was running out of options. His startup, Listen Labs, needed to hire over 100 engineers, but competing against Mark Zuckerberg's $100 million offers seemed impossible. So he spent $5,000 — a fifth of his marketing budget — on a billboard in San Francisco displaying what looked like gibberish: five strings of random numbers. The numbers were actually AI tokens. Decoded, they led to a coding challenge: build an algorithm to act as a digital bouncer at Berghain, the Berlin nightclub famous for rejecting nearly everyone at the door. Within days, thousands attempted the puzzle. 430 cracked it. Some got hired. The winner flew to Berlin, all expenses paid. That unconventional approach has now attracted $69 million in Series B funding, led by Ribbit Capital with participation from Evantic and existing investors Sequoia Capital, Conviction, and Pear VC. The round values Listen Labs at $500 million and brings its total capital to $100 million. In nine months since launch, the company has grown annualized revenue by 15x to eight figures and conducted over one million AI-powered interviews. "When you obsess over customers, everything else follows," Wahlforss said in an interview with VentureBeat. "Teams that use Listen bring the customer into every decision, from marketing to product, and when the customer is delighted, everyone is." Why traditional market research is broken, and what Listen Labs is building to fix it Listen's AI researcher finds participants, conducts in-depth interviews, and delivers actionable insights in hours, not weeks. The platform replaces the traditional choice between quantitative surveys — which provide statistical precision but miss nuance—and qualitative interviews, which deliver depth but cannot scale. Wahlforss explained the limitation of existing approaches: "Essentially surveys give you false precision because people end up answering the same question... You can't get the outliers. People are actually not honest on surveys." The alternative, one-on-one human interviews, "gives you a lot of depth. You can ask follow up questions. You can kind of double check if they actually know what they're talking about. And the problem is you can't scale that." The platform works in four steps: users create a study with AI assistance, Listen recruits participants from its global network of 30 million people, an AI moderator conducts in-depth interviews with follow-up questions, and results are packaged into executive-ready reports including key themes, highlight reels, and slide decks. What distinguishes Listen's approach is its use of open-ended video conversations rather than multiple-choice forms. "In a survey, you can kind of guess what you should answer, and you have four options," Wahlforss said. "Oh, they probably want me to buy high income. Let me click on that button versus an open ended response. It just generates much more honesty." The dirty secret of the $140 billion market research industry: rampant fraud Listen finds and qualifies the right participants in its global network of 30 million people. But building that panel required confronting what Wahlforss called "one of the most shocking things that we've learned when we entered this industry"—rampant fraud. "Essentially, there's a financial transaction involved, which means there will be bad players," he explained. "We actually had some of the largest companies, some of them have billions in revenue, send us people who claim to be kind of enterprise buyers to our platform and our system immediately detected, like, fraud, fraud, fraud, fraud, fraud." The company built what it calls a "quality guard" that cross-references LinkedIn profiles with video responses to verify identity, checks consistency across how participants answer questions, and flags suspicious patterns. The result, according to Wahlforss: "People talk three times more. They're much more honest when they talk about sensitive topics like politics and mental health." Emeritus, an online education company that uses Listen, reported that approximately 20% of survey responses previously fell into the fraudulent or low-quality category. With Listen, they reduced this to almost zero. "We did not have to replace any responses because of fraud or gibberish information," said Gabrielli Tiburi, Assistant Manager of Customer Insights at Emeritus. How Microsoft, Sweetgreen, and Chubbies are using AI interviews to build better products The speed advantage has proven central to Listen's pitch. Traditional customer research at Microsoft could take four to six weeks to generate insights. "By the time we get to them, either the decision has been made or we lose out on the opportunity to actually influence it," said Romani Patel, Senior Research Manager at Microsoft. With Listen, Microsoft can now get insights in days, and in many cases, within hours. The platform has already powered several high-profile initiatives. Microsoft used Listen Labs to collect global customer stories for its 50th anniversary celebration. "We wanted users to share how Copilot is empowering them to bring their best self forward," Patel said, "and we were able to collect those user video stories within a day." Traditionally, that kind of work would have taken six to eight weeks. Simple Modern, an Oklahoma-based drinkware company, used Listen to test a new product concept. The process took about an hour to write questions, an hour to launch the study, and 2.5 hours to receive feedback from 120 people across the country. "We went from 'Should we even have this product?' to 'How should we launch it?'" said Chris Hoyle, the company's Chief Marketing Officer. Chubbies, the shorts brand, achieved a 24x increase in youth research participation—growing from 5 to 120 participants — by using Listen to overcome the scheduling challenges of traditional focus groups with children. "There's school, sports, dinner, and homework," explained Lauren Neville, Director of Insights and Innovation. "I had to find a way to hear from them that fit into their schedules." The company also discovered product issues through AI interviews that might have gone undetected otherwise. Wahlforss described how the AI "through conversations, realized there were like issues with the the kids short line, and decided to, like, interview hundreds of kids. And I understand that there were issues in the liner of the shorts and that they were, like, scratchy, quote, unquote, according to the people interviewed." The redesigned product became "a blockbuster hit." The Jevons paradox explains why cheaper research creates more demand, not less Listen Labs is entering a massive but fragmented market. Wahlforss cited research from Andreessen Horowitz estimating the market research industry at roughly $140 billion annually, populated by legacy players — some with more than a billion dollars in revenue — that he believes are vulnerable to disruption. "There are very much existing budget lines that we are replacing," Wahlforss said. "Why we're replacing them is that one, they're super costly. Two, they're kind of stuck in this old paradigm of choosing between a survey or interview, and they also take months to work with." But the more intriguing dynamic may be that AI-powered research doesn't just replace existing spending — it creates new demand. Wahlforss invoked the Jevons paradox, an economic principle that occurs when technological advancements make a resource more efficient to use, but increased efficiency leads to increased overall consumption rather than decreased consumption. "What I've noticed is that as something gets cheaper, you don't need less of it. You want more of it," Wahlforss explained. "There's infinite demand for customer understanding. So the researchers on the team can do an order of magnitude more research, and also other people who weren't researchers before can now do that as part of their job." Inside the elite engineering team that built Listen Labs before they had a working toilet Listen Labs traces its origins to a consumer app that Wahlforss and his co-founder built after meeting at Harvard. "We built this consumer app that got 20,000 downloads in one day," Wahlforss recalled. "We had all these users, and we were thinking like, okay, what can we do to get to know them better? And we built this prototype of what Listen is today." The founding team brings an unusual pedigree. Wahlforss's co-founder "was the national champion in competitive programming in Germany, and he worked at Tesla Autopilot." The company claims that 30% of its engineering team are medalists from the International Olympiad in Informatics — the same competition that produced the founders of Cognition, the AI coding startup. The Berghain billboard stunt generated approximately 5 million views across social media, according to Wahlforss. It reflected the intensity of the talent war in the Bay Area. "We had to do these things because some of our, like early employees, joined the company before we had a working toilet," he said. "But now we fixed that situation." The company grew from 5 to 40 employees in 2024 and plans to reach 150 this year. It hires engineers for non-engineering roles across marketing, growth, and operations — a bet that in the AI era, technical fluency matters everywhere. Synthetic customers and automated decisions: what Listen Labs is building next Wahlforss outlined an ambitious product roadmap that pushes into more speculative territory. The company is building "the ability to simulate your customers, so you can take all of those interviews we've done, and then extrapolate based on that and create synthetic users or simulated user voices." Beyond simulation, Listen aims to enable automated action based on research findings. "Can you not just make recommendations, but also create spawn agents to either change things in code or some customer churns? Can you give them a discount and try to bring them back?" Wahlforss acknowledged the ethical implications. "Obviously, as you said, there's kind of ethical concerns there. Of like, automated decision making overall can be bad, but we will have considerable guardrails to make sure that the companies are always in the loop." The company already handles sensitive data with care. "We don't train on any of the data," Wahlforss said. "We will also scrub any sensitive PII automatically so the model can detect that. And there are times when, for example, you work with investors, where if you accidentally mention something that could be material, non public information, the AI can actually detect that and remove any information like that." How AI could reshape the future of product development Perhaps the most provocative implication of Listen's model is how it could reshape product development itself. Wahlforss described a customer — an Australian startup — that has adopted what amounts to a continuous feedback loop. "They're based in Australia, so they're coding during the day, and then in their night, they're releasing a Listen study with an American audience. Listen validates whatever they built during the day, and they get feedback on that. They can then plug that feedback directly into coding tools like Claude Code and iterate." The vision extends Y Combinator's famous dictum — "write code, talk to users" — into an automated cycle. "Write code is now getting automated. And I think like talk to users will be as well, and you'll have this kind of infinite loop where you can start to ship this truly amazing product, almost kind of autonomously." Whether that vision materializes depends on factors beyond Listen's control — the continued improvement of AI models, enterprise willingness to trust automated research, and whether speed truly correlates with better products. A 2024 MIT study found that 95% of AI pilots fail to move into production, a statistic Wahlforss cited as the reason he emphasizes quality over demos. "I'm constantly have to emphasize like, let's make sure the quality is there and the details are right," he said. But the company's growth suggests appetite for the experiment. Microsoft's Patel said Listen has "removed the drudgery of research and brought the fun and joy back into my work." Chubbies is now pushing its founder to give everyone in the company a login. Sling Money, a stablecoin payments startup, can create a survey in ten minutes and receive results the same day. "It's a total game changer," said Ali Romero, Sling Money's marketing manager. Wahlforss has a different phrase for what he's building. When asked about the tension between speed and rigor — the long-held belief that moving fast means cutting corners — he cited Nat Friedman, the former GitHub CEO and Listen investor, who keeps a list of one-liners on his website. One of them: "Slow is fake." It's an aggressive claim for an industry built on methodological caution. But Listen Labs is betting that in the AI era, the companies that listen fastest will be the ones that win. The only question is whether customers will talk back.
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ChatGPT Is Making People Think They’re Gods and Their Families Are Terrified
ChatGPT, the popular AI chatbot from OpenAI, is unintentionally leading users into full-blown spiritual delusions, and families are sounding the alarm. On Reddit’s r/ChatGPT forum, a chilling thread titled “ChatGPT induced psychosis” is gaining traction. Users are reporting a disturbing pattern: their loved ones are convinced that ChatGPT is a divine being, a spiritual guru, or even a portal to God. Rolling Stone journalist Miles Klee spoke directly with affected individuals. One woman shared how her partner became obsessed after ChatGPT gave him cosmic nicknames like “spiral starchild” and claimed he was on a divine mission. He ultimately told her The post ChatGPT Is Making People Think They’re Gods and Their Families Are Terrified appeared first on DailyAI.
10 top women in AI in 2026
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Anthropic launches Cowork, a Claude Desktop agent that works in your files — no coding required
Anthropic released Cowork on Monday, a new AI agent capability that extends the power of its wildly successful Claude Code tool to non-technical users — and according to company insiders, the team built the entire feature in approximately a week and a half, largely using Claude Code itself. The launch marks a major inflection point in the race to deliver practical AI agents to mainstream users, positioning Anthropic to compete not just with OpenAI and Google in conversational AI, but with Microsoft's Copilot in the burgeoning market for AI-powered productivity tools. "Cowork lets you complete non-technical tasks much like how developers use Claude Code," the company announced via its official Claude account on X. The feature arrives as a research preview available exclusively to Claude Max subscribers — Anthropic's power-user tier priced between $100 and $200 per month — through the macOS desktop application. For the past year, the industry narrative has focused on large language models that can write poetry or debug code. With Cowork, Anthropic is betting that the real enterprise value lies in an AI that can open a folder, read a messy pile of receipts, and generate a structured expense report without human hand-holding. How developers using a coding tool for vacation research inspired Anthropic's latest product The genesis of Cowork lies in Anthropic's recent success with the developer community. In late 2024, the company released Claude Code, a terminal-based tool that allowed software engineers to automate rote programming tasks. The tool was a hit, but Anthropic noticed a peculiar trend: users were forcing the coding tool to perform non-coding labor. According to Boris Cherny, an engineer at Anthropic, the company observed users deploying the developer tool for an unexpectedly diverse array of tasks. "Since we launched Claude Code, we saw people using it for all sorts of non-coding work: doing vacation research, building slide decks, cleaning up your email, cancelling subscriptions, recovering wedding photos from a hard drive, monitoring plant growth, controlling your oven," Cherny wrote on X. "These use cases are diverse and surprising — the reason is that the underlying Claude Agent is the best agent, and Opus 4.5 is the best model." Recognizing this shadow usage, Anthropic effectively stripped the command-line complexity from their developer tool to create a consumer-friendly interface. In its blog post announcing the feature, Anthropic explained that developers "quickly began using it for almost everything else," which "prompted us to build Cowork: a simpler way for anyone — not just developers — to work with Claude in the very same way." Inside the folder-based architecture that lets Claude read, edit, and create files on your computer Unlike a standard chat interface where a user pastes text for analysis, Cowork requires a different level of trust and access. Users designate a specific folder on their local machine that Claude can access. Within that sandbox, the AI agent can read existing files, modify them, or create entirely new ones. Anthropic offers several illustrative examples: reorganizing a cluttered downloads folder by sorting and intelligently renaming each file, generating a spreadsheet of expenses from a collection of receipt screenshots, or drafting a report from scattered notes across multiple documents. "In Cowork, you give Claude access to a folder on your computer. Claude can then read, edit, or create files in that folder," the company explained on X. "Try it to create a spreadsheet from a pile of screenshots, or produce a first draft from scattered notes." The architecture relies on what is known as an "agentic loop." When a user assigns a task, the AI does not merely generate a text response. Instead, it formulates a plan, executes steps in parallel, checks its own work, and asks for clarification if it hits a roadblock. Users can queue multiple tasks and let Claude process them simultaneously — a workflow Anthropic describes as feeling "much less like a back-and-forth and much more like leaving messages for a coworker." The system is built on Anthropic's Claude Agent SDK, meaning it shares the same underlying architecture as Claude Code. Anthropic notes that Cowork "can take on many of the same tasks that Claude Code can handle, but in a more approachable form for non-coding tasks." The recursive loop where AI builds AI: Claude Code reportedly wrote much of Claude Cowork Perhaps the most remarkable detail surrounding Cowork's launch is the speed at which the tool was reportedly built — highlighting a recursive feedback loop where AI tools are being used to build better AI tools. During a livestream hosted by Dan Shipper, Felix Rieseberg, an Anthropic employee, confirmed that the team built Cowork in approximately a week and a half. Alex Volkov, who covers AI developments, expressed surprise at the timeline: "Holy shit Anthropic built 'Cowork' in the last... week and a half?!" This prompted immediate speculation about how much of Cowork was itself built by Claude Code. Simon Smith, EVP of Generative AI at Klick Health, put it bluntly on X: "Claude Code wrote all of Claude Cowork. Can we all agree that we're in at least somewhat of a recursive improvement loop here?" The implication is profound: Anthropic's AI coding agent may have substantially contributed to building its own non-technical sibling product. If true, this is one of the most visible examples yet of AI systems being used to accelerate their own development and expansion — a strategy that could widen the gap between AI labs that successfully deploy their own agents internally and those that do not. Connectors, browser automation, and skills extend Cowork's reach beyond the local file system Cowork doesn't operate in isolation. The feature integrates with Anthropic's existing ecosystem of connectors — tools that link Claude to external information sources and services such as Asana, Notion, PayPal, and other supported partners. Users who have configured these connections in the standard Claude interface can leverage them within Cowork sessions. Additionally, Cowork can pair with Claude in Chrome, Anthropic's browser extension, to execute tasks requiring web access. This combination allows the agent to navigate websites, click buttons, fill forms, and extract information from the internet — all while operating from the desktop application. "Cowork includes a number of novel UX and safety features that we think make the product really special," Cherny explained, highlighting "a built-in VM [virtual machine] for isolation, out of the box support for browser automation, support for all your claude.ai data connectors, asking you for clarification when it's unsure." Anthropic has also introduced an initial set of "skills" specifically designed for Cowork that enhance Claude's ability to create documents, presentations, and other files. These build on the Skills for Claude framework the company announced in October, which provides specialized instruction sets Claude can load for particular types of tasks. Why Anthropic is warning users that its own AI agent could delete their files The transition from a chatbot that suggests edits to an agent that makes edits introduces significant risk. An AI that can organize files can, theoretically, delete them. In a notable display of transparency, Anthropic devoted considerable space in its announcement to warning users about Cowork's potential dangers — an unusual approach for a product launch. The company explicitly acknowledges that Claude "can take potentially destructive actions (such as deleting local files) if it's instructed to." Because Claude might occasionally misinterpret instructions, Anthropic urges users to provide "very clear guidance" about sensitive operations. More concerning is the risk of prompt injection attacks — a technique where malicious actors embed hidden instructions in content Claude might encounter online, potentially causing the agent to bypass safeguards or take harmful actions. "We've built sophisticated defenses against prompt injections," Anthropic wrote, "but agent safety — that is, the task of securing Claude's real-world actions — is still an active area of development in the industry." The company characterized these risks as inherent to the current state of AI agent technology rather than unique to Cowork. "These risks aren't new with Cowork, but it might be the first time you're using a more advanced tool that moves beyond a simple conversation," the announcement notes. Anthropic's desktop agent strategy sets up a direct challenge to Microsoft Copilot The launch of Cowork places Anthropic in direct competition with Microsoft, which has spent years attempting to integrate its Copilot AI into the fabric of the Windows operating system with mixed adoption results. However, Anthropic's approach differs in its isolation. By confining the agent to specific folders and requiring explicit connectors, they are attempting to strike a balance between the utility of an OS-level agent and the security of a sandboxed application. What distinguishes Anthropic's approach is its bottom-up evolution. Rather than designing an AI assistant and retrofitting agent capabilities, Anthropic built a powerful coding agent first — Claude Code — and is now abstracting its capabilities for broader audiences. This technical lineage may give Cowork more robust agentic behavior from the start. Claude Code has generated significant enthusiasm among developers since its initial launch as a command-line tool in late 2024. The company expanded access with a web interface in October 2025, followed by a Slack integration in December. Cowork is the next logical step: bringing the same agentic architecture to users who may never touch a terminal. Who can access Cowork now, and what's coming next for Windows and other platforms For now, Cowork remains exclusive to Claude Max subscribers using the macOS desktop application. Users on other subscription tiers — Free, Pro, Team, or Enterprise — can join a waitlist for future access. Anthropic has signaled clear intentions to expand the feature's reach. The blog post explicitly mentions plans to add cross-device sync and bring Cowork to Windows as the company learns from the research preview. Cherny set expectations appropriately, describing the product as "early and raw, similar to what Claude Code felt like when it first launched." To access Cowork, Max subscribers can download or update the Claude macOS app and click on "Cowork" in the sidebar. The real question facing enterprise AI adoption For technical decision-makers, the implications of Cowork extend beyond any single product launch. The bottleneck for AI adoption is shifting — no longer is model intelligence the limiting factor, but rather workflow integration and user trust. Anthropic's goal, as the company puts it, is to make working with Claude feel less like operating a tool and more like delegating to a colleague. Whether mainstream users are ready to hand over folder access to an AI that might misinterpret their instructions remains an open question. But the speed of Cowork's development — a major feature built in ten days, possibly by the company's own AI — previews a future where the capabilities of these systems compound faster than organizations can evaluate them. The chatbot has learned to use a file manager. What it learns to use next is anyone's guess.
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